Made in SoMa: Stories of Invention, Change, and Continuity

Made in SoMa shares the evolving story of its namesake community. At the heart of San Francisco’s geography, and its identity, SoMa has been shaped by generations of makers and creatives. Their work has left an unmistakable mark, giving the neighborhood its authenticity and spirit of reinvention that bridges past and future.

These stories are shaped by voices within the fabric of SoMa, offering a perspective grounded in the neighborhood itself.

Today, Made in SoMa amplifies the stories of the people, places, and ideas shaping the neighborhood now and shines a light on what’s just over the horizon.